e-mail marketing

02 Apr

Email Marketing is Alive and More Important than Ever

Let’s start this off with a bold statement: if you want to run a successful business, then you need to have an email marketing campaign. As the internet continues to evolve and new marketing strategies are developed, one strategy has stood the test of time.  In fact, for the...

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14 Mar

Why Now is a Good Time to Get into Ecommerce

E-commerce sales hit new record highs for 2016 and 2017. The same will be true in 2018, especially as the economy continues to roll. With wages growing and people paying less in taxes, we can only expect the 2018 season, Christmas especially, to offer plenty of bonuses and surprises....

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26 Feb

Don’t Be Afraid to Micro-Specialize

There are a lot of marketing truths that seem to fight against human nature. When a lot of new marketers and business owners try to advertise, get the word out, and build authority in their niche, they think about the big picture all at once. When they create ads,...

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20 Feb

Pub Club Leads Announces Visit with American Marketing Association

By: Anthony J. McGirr February 18th, 2018 Placentia, CA – Pub Club Leads is proud to announce that the American Marketing Association, in connection with California State University, will be visiting their facilities on Friday, February 23rd, 2018 at 3:30 PM PST. As a leader in the world of...

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Marketing Secrets

12 Feb

The Secret to Successful Marketing

Marketing is essential. If people don’t know you exist, how can find you?  And if they can’t find you, you’re simply not making the sales you need to be successful.  While some marketing will offer results, the right kind of marketing can be the difference between mediocre sales and...

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21 Dec

Google is Now Allowing Images in Paid Search Ads

Humans are incredibly complex creatures who rely mostly on non-verbal communication. Words can communicate only so much, which is why they say a picture is worth a thousand of them. Nothing can impact your mood more than what you are able to see, which is why advertisers know the...

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Christmas Marketing

13 Dec

Is Holiday Paid Search in 2017 More Competitive than 2016?

It’s that magical time of year again. You know, the one where people around the world are eager to buy, buy, buy. To a seller, that makes the holiday season truly magical. But to capitalize on the heightened frenzy of holiday shopping, the seller must be at the top...

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B2B Marketing Google Adwords

07 Dec

When Do You Advertise on Adwords for B2B Marketing?

I see this not only requested by certain clients, but also asked by many marketers this question. The quick answer is – NO! Marketing for search advertising on Adwords will rarely if at all for another business to find yours. There are other means to advertise to assist in...

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