18 Jan

Page Loading Speed to Become a Bigger Factor in Google Ranking For Mobile

If you’ve been waiting for a reason to upgrade your website, this is it! Google announced earlier this week their intention to implement a new mobile search algorithm designed to give preference to faster sites. Google calls it the “Speed Update” and not everyone will feel the impact. If...

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17 Jan

Google Cutting the Cord on Ad Review Extensions

We know Google is always playing around with their algorithm to keep the search engine giant as user friendly as possible. Back in 2013, they created what are called review extensions on their ads to help consumers not just see an ad, but actual reviews from other customers as...

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21 Dec

Google is Now Allowing Images in Paid Search Ads

Humans are incredibly complex creatures who rely mostly on non-verbal communication. Words can communicate only so much, which is why they say a picture is worth a thousand of them. Nothing can impact your mood more than what you are able to see, which is why advertisers know the...

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20 Dec

Google is Still Updating Penguin and Panda Updates for SEO

Ah, algorithms. Love them or hate them, where would your business be today without algorithms? In the online world, algorithms make or break everything. And no, I’m not exaggerating. Try marketing on Facebook when they decide to change the way people see what you post. You can go from...

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